Archive - Written Marketing

Why giving away 90% of your value is no longer enough

Are you giving too much free value?

Feb 22 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

What Super Bowl Ads Reveal About Modern Society. But You Already Knew

Society chases quick fixes. Be the patient edge instead.

Feb 13 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

Can You Make Your Own Luck?

Can you actually make your own luck? This psychologist says yes.

Feb 8 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

Why I Choose Writing for Business

Words spark reader imagination. Build business with one skill.

Feb 1 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

January 2026

The 3-Second Profile Formula: Fix These Mistakes Before Your Next Note Goes Viral

3-second test: Would you follow yourself?

Jan 25 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

Crafting Value Propositions: How to Turn Your Skills into Irresistible Offers

The no-brainer formula that makes clients want to pay you x10 more for the same job.

Jan 19 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

Why Talented People Stay Invisible

Talent alone keeps you hidden. The quiet writing shift that changes everything.

Jan 14 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

How I Found My Niche After 4 Months

4 months wrong audiences. Then one question changed everything.

Jan 12 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

Who Else Is Going All In on Substack in 2026?

52 posts. One reader question each. The quiet library that builds authority you’ll wish you started sooner.

Jan 4 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

December 2025

I Read 57 Books in 2025. Only One Changed My Life Forever

The obscure 2017 book that quietly crushed every productivity bestseller this year.

Dec 28, 2025 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

12 Brand Archetypes for Your Newsletter

A simple framework from Jung quietly shapes unforgettable voices—here's how to find yours without overthinking.

Dec 21, 2025 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

3 Steps to Find Your Unique Newsletter Personality

Scott Adams' simple insight that makes your voice uncopyable on Substack.

Dec 14, 2025 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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