Substack Growth Gurus Have a Secret And It’s Not What They’re Teaching You

Here’s the quiet bias they use to fool us all.

55 mins ago • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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How To Write a Blockbuster

Michael Lewis & Andy Weir success secrets. Your obsessions unlock it.

Apr 5 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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March 2026

News vs Letters: Pick Your Newsletter Model

1k subs → $1k/mo in one model. Nothing in the other.

Mar 29 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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What’s a Lede? Your Most Important Sentence

Hundreds of views, handful of reads. The key sentence most miss.

Mar 22 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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Someone’s Already Doing Your Idea

Competition proves demand.

Mar 15 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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Why Your Clients Don’t Care About What You Do (And What They Actually Pay For)

3 questions to uncover what your clients will pay for.

Mar 8 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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Why Copywriting Won’t Save Your Business (But This Will)

Dan Kennedy’s marketing hierarchy: These two things beat words every time.

Mar 1 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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February 2026

Why giving away 90% of your value is no longer enough

Are you giving too much free value?

Feb 22 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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What Super Bowl Ads Reveal About Modern Society. But You Already Knew

Society chases quick fixes. Be the patient edge instead.

Feb 13 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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Can You Make Your Own Luck?

Can you actually make your own luck? This psychologist says yes.

Feb 8 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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Why I Choose Writing for Business

Words spark reader imagination. Build business with one skill.

Feb 1 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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January 2026

The 3-Second Profile Formula: Fix These Mistakes Before Your Next Note Goes Viral

3-second test: Would you follow yourself?

Jan 25 • Dave | 𝐖𝐫𝐢𝐭𝐭𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

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